Merchmix launches mobile retail intelligence app

Merchmix has rolled out a mobile app that gives retail teams live sales, stock, planogram and AI-driven alert access on smartphones and tablets. The launch is aimed at helping executives, buyers and store staff make faster decisions and keep execution aligned across locations.

Why it matters: - Retail teams often work from outdated documents, printed planograms, photos and message chains when shop-floor conditions have already changed. - Merchmix is pitching live, mobile access as a way to reduce delays, improve execution and give leaders a real-time view of trading, stock and supplier issues. - The company is targeting a known retail problem: inventory distortion costs the global retail industry $1.7 trillion a year.

What happened: - Merchmix announced a new mobile app on July 23, 2026, in London. - The app turns smartphones and tablets into a live retail intelligence, product comparison and store execution tool. - The app is available to all Merchmix platform users, including retailers, brands, wholesalers and inventory-led businesses across the UK, Europe, the US and APAC.

The details: - The app gives users access to live sales data, stock visibility, 3D planograms and AI-driven alerts. - Executives can check margin, intake, trading performance, supplier issues, availability and priority risks from anywhere. - Retail staff can use the app during supplier meetings, store visits, trading calls and market research. - Users can scan products in stores to compare pricing and walk a competitor’s store with the same tool. - The app includes a conversational AI layer that lets users ask questions in plain English. - Teams can ask for live answers on low-stock products, late suppliers, purchase orders and range performance. - The app serves up the most recently approved 3D planograms and visual merchandising guides. - Designers can view how fixtures will look in specific stores before execution. - Store tasks and execution can be confirmed with photos and QR code scans, creating a record of what happened in store. - The company says the app is meant to align leadership, head office, field teams and store teams around the same live data on the move. - A Merchmix social media link was included in the release, along with Instagram and YouTube links.

Between the lines: - Merchmix is extending its retail operating system beyond head office workflows and into daily field use. - The mobile format makes the product more useful for decisions that happen away from a desk, where execution problems often surface first. - The focus on live data, approvals and proof of completion suggests the company is aiming to close the gap between planning and store reality.

What's next: - Merchmix says the app is now live for platform users, so rollout depends on adoption across customer teams. - The broader test will be whether mobile access speeds decisions and improves execution consistency across stores and suppliers.

The bottom line: - Merchmix is betting that retail intelligence is most valuable when it is available everywhere, not just at head office.