Dailish brings vegan Jeju skincare to the UAE

Korean skincare brand Dailish Cosmetics has launched in the United Arab Emirates, its first move into the Gulf, with the Golden Prestige Collection now sold through the brand’s UAE online store and Amazon.ae. The debut leans on Jeju botanicals, Vegan Society registration and a four-week consumer study that Dailish says supports the formulas’ hydration and barrier-care claims.

Why it matters: - Dailish is entering the UAE as demand for Korean beauty products keeps growing across the GCC. - The launch targets shoppers looking for ingredient transparency, ethical certification and evidence-backed performance. - The company is using the UAE debut to position Jeju botanicals and vegan certification as core differentiators.

What happened: - Dailish Cosmetics launched in the United Arab Emirates, marking its first expansion into the Gulf region. - The Golden Prestige Collection is now available through the brand’s UAE online store and on Amazon.ae. - The launch date is July 13, 2026.

The details: - The collection is built around botanicals harvested on Jeju Island, off Korea’s southern coast. - Dailish says it uses low-impact extraction methods to reduce disruption to Jeju’s ecosystem. - The brand centers its formulas on moisture-barrier support through steady hydration, balanced lipids and gentle daily use. - A company-commissioned, controlled four-week consumer evaluation combined instrument-based hydration readings, clinical observation and daily participant feedback. - In the study, 89% of participants reported improved skin hydration within the first week. - After four weeks, 85% reported smoother skin. - Eighty-eight percent reported less tightness and dryness. - Ninety percent described their skin as visibly calmer. - Instrument measurements showed average hydration increases of 28% to 45%. - Dailish says the findings point to steadier moisture retention and a more stable skin barrier with consistent use, and individual results vary. - Every product in the Golden Prestige Collection is registered with The Vegan Society in the UK. - The trademark requires verification that formulas contain no animal-derived ingredients, avoid cross-contact with animal materials and involve no animal testing. - The launch lineup includes the Agaricus Exosome Skincell Booster at AED 550, Pure Collagen Fiber 100 at AED 550, Agaricus Firming Core Cream at AED 800 and the Complete Programmable Ampule Set at AED 2,100. - The full range is sold by Dailish Korea and fulfilled by Amazon. - Research details behind the formulas are published on the brand’s website.

Between the lines: - Dailish is packaging product science, ethical sourcing and certification into a single market entry strategy. - The consumer study gives the brand a performance story that can help it compete in a crowded premium skincare category. - The focus on barrier care and simple daily habits fits a broader skincare trend toward fewer, more targeted products.

What's next: - Dailish will need to prove that the UAE launch can translate study results and certification into repeat purchases. - The brand’s online-first distribution gives it a fast way to test demand across the Emirates. - Broader Gulf expansion could follow if the UAE debut resonates with consumers.